We're all drowning in a sea of data! With so much information available to us, it's easy to get lost in the vast ocean of analytics. Here are five best practices to help you chart your course with BLOX Data Insights.
Whether you're just getting started with subscriptions or you're looking to increase conversions, these easy updates can have a big impact on your monetization and audience retention. Here are three surprisingly quick ways to supercharge your…
The deadline to move to Google Analytics 4 (GA4) is fast approaching—on July 1, 2023, Google will stop processing data for standard Universal Analytics properties. There's no need to panic, because we're here to help our partners navigate thi…
The sunsetting of Google’s Universal Analytics (UA) is coming up fast. Now is the time to set up your new analytics, and we're here to help. In this FAQ part two, we’ll answer your questions about what you can do to prepare for Google Analyti…
The deadline to move to Google Analytics 4 (GA4) is fast approaching. There’s no need to panic, because we’re here to help our partners navigate this change.
"We needed a stable, easy-to-use solution that consistently output high quality video content with minimal lift for our newsrooms," said Denise Yost, Director of Digital Content at Allen Media Broadcasting. "BLOX Digital provides just that: a…
From a new name and look to an entirely new mobile app experience, big changes are happening at BLOX Digital (formerly TownNews)! Join Erik Tasaka, applications product director, as he dives into why you should upgrade to BLOX Mobile NX—our f…
On February 2nd, Twitter announced that they are ending free access to their API—effective February 13th—in an effort to reduce spam. Impacted BLOX Digital services include the capability to search and embed Tweets in stories from within BLOX CMS. The ability to post Tweets from the BLOX Notifier application may be affected starting February 13th.
TownNews, top digital content management system (CMS) provider for media organizations, rebrands as BLOX Digital
Change reflects rapid growth of the leading provider of digital solutions for media organizations and expansion into attractive new markets.
As BLOX Digital, our refreshed mission is to empower content producers across industries to connect with their worldwide audiences at scale, and continually transform to achieve their business goals.
On February 3, TownNews will begin our next chapter as BLOX Digital when we officially launch our new brand.
YieldUp by BLOX Digital is the fully managed programmatic solution for local media that delivers guaranteed CPMs, optimal sell-through, and ultra-fast payment. At this customer webinar, Anthony Humes, yield manager for BLOX Digital, and Ryan …
"YieldUp is a risk-free solution," said Ryan Tornquist, director of new revenue programs for BLOX Digital. "Our team of experts works with both local media sites and vendors to follow industry best practices and increase returns."
The turnkey digital advertising solution that delivers guaranteed rates, optimal sell-through, and ultra-fast payment.
Increase your open and click-thru rates by changing up your newsletters for the new year. At this customer webinar, our panel of BLOX Digital experts—Stacy Johnson, product manager, Doug Green, senior trainer, and Sarah Falkowski, design team lead—help you get the most out of your BLOX Email…
"Really, the move to Audience+ came from wanting the best of both worlds," said Nic Stevens, Director of Audience/Distribution/Subscriber Services for NPG Newspapers. "For print subscribers, users can sign up using our existing circ system and have immediate access to the website. For digita…
BLOX Premium Video Network (PVN) is the high-engagement video solution that delivers guaranteed programmatic advertising revenue.
"Since we launched on Audience+ less than two months ago, we've had over 450 users sign up," said Jesus Sanchez, Publisher and editor of The Eastsider LA. "The cost per subscriber is very attractive compared to what we're paying to advertise on social media to get leads."
Whether you are new to BLOX Digital, hiring staff, or just in need of a refresher, we’re here to help! BLOX Digital offers a wide range of powerful solutions, and we want to help you take full advantage of all the features and tools available. Here are six easy ways to find help fast:
In this groundbreaking study of nearly 300 local news organizations, we identify how audience segments and personalized paywalls perform against benchmark industry KPIs. Uncover valuable insights like:
We know from talking to readers that it's the sense of completion, the organization, and the love of the printed product that really compels them to read a newspaper's e-Edition.
The preliminary results are in! More readers are visiting e-Editions, those readers are coming back more often, and they’re reading even more pages. All thanks to our new, FREE upgrade that focuses on the user experience.
Bridget Sibthorp-Moecker, Director of Audience for BLOX Digital, answers all your questions about BLOX Digital's mobile-friendly multimedia e-Edition.
"We have long-time subscribers who enjoy the feel of the print product. But they also want to have it on their tablet, mobile device, or desktop," said Chris Coates, executive editor for the Richmond Times-Dispatch. "Our readers want something that's delivered each morning that is easily acc…
How two very different college sites, DailyTitan.com and WVUA23.com, gain stability, revenue, and support with BLOX Digital
One is a student newspaper site hosted on BLOX CMS, the other a student television station site hosted on the Rayos platform. Both turned to BLOX Digital to deliver a high quality, competitive experience for students and site visitors.
STN Video, creator of North America's largest, independent online video platform (OVP), has partnered with BLOX Digital to provide their local publishers seamless and immediate CMS integration with STN's premium video content, technology and revenue platform.
Remember when recruitment advertising was local media’s cash cow? Recruitology is helping put media organizations back at top-of-mind for local employers with a suite of AI-powered programmatic job advertising solutions that deliver big recruitment revenue. At this special webinar you’ll lea…
BLOX Digital is thrilled to announce that, following an exhaustive search, it has hired Tony Bangert to serve as its new Chief Revenue Officer.
In 2021, the BLOX CMS team continued to focus on ways to improve user engagement with more designs, better functionality, and easier ways to sign up and interact with your site. In addition, we are always working to improve efficiency for our admin BLOX CMS users so they can do more in less time.
Webinar | How a new paywall can supercharge your audience growth, and why now is the time to upgrade (Hint: FREE setup this month!)
At this special webinar, Bridget Sibthorp-Moecker, director of audience, and Phil Pracht, regional sales manager for TownNews, showed how upgrading from Subscription Pro to Audience+ can help you grow audience revenue with a modern, flexible metering system. Traditional paywalls and meters a…
YieldUp by TownNews is the all-new managed programmatic solution for local media that delivers guaranteed CPMs, optimal sell-through, and ultra-fast payment.
Our programmatic ad ops team is excited to expand on our current success, and bring the best go-to market solution to our local media partners. Ryan Tornquist, director of new revenue programs, talks about the ins and outs of YieldUp, the latest innovation in programmatic advertising from BL…
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