Let’s be honest: mainstream social networks aren't exactly making it easy for local news publishers lately. As legacy platforms scale back their news feeds, local media companies are left scrambling to find new, reliable traffic sources.
Imagine a platform actively doubling down on local news. Users who regularly get their news on Nextdoor increased +10 pts in the last three years, while other platforms have declined. Why? Because 86% of neighbors come to Nextdoor to discover and discuss local, time-sensitive content. Local news is exactly what they want.
To help you tap into this high-value, highly motivated market, BLOX Digital has partnered with Nextdoor to launch a direct integration built natively and exclusively into BLOX Notifier.
Watch this webinar to learn how the BLOX NXT + Nextdoor gives you access to hyper-targeted local audiences with zero added newsroom workflow.
What you'll learn:
How to reach the unreachable audience: Engage the 1 in 3 US households on Nextdoor. This includes the massive segment of platform-loyal users who do not use LinkedIn (61%) or X (53%) at all.
Workflow efficiency with BLOX NXT: See a live demo of how editors can push relevant content to targeted neighborhoods straight from the native asset creation screen. No messy RSS feeds or double entry required.
Tactics for high-referral traffic: Discover which community-focused topics spark the highest interaction, such as local government, crime and safety, and neighborhood events. Learn how using video and polls can double your engagement.
Real neighbors, real traffic: Learn how to leverage a 100% verified user base to grow your brand authority, bypass bots, and convert casual scrollers into loyal digital subscribers.
Stop fighting algorithms that don't care about local journalism. Watch it today!
